Master in Digital Marketing

The Master in Digital Marketing is a 13-month, online program intended for those seeking to forge a career in the digital marketing industry. It can either act as a means of changing your career path from another industry, or to enhance your career opportunities if you are already working within the industry.

Focusing on the tools and skills required of the successful manager within the advertising industry, the Master in Digital Marketing is designed for professionals unable to leave their places of residence and work for extended periods of time. The program provides you with the specialized skills and knowledge that this unique industry demands.

- A Bachelor degree from an accredited college/university (or a degree equivalent to 180 Eurocredits).
- Demonstrated professional experience in any field.
- Proficiency in the English language.
- A complete application including all supporting documents.

The program consists of a combination of 3 intensive, face-to-face training periods (2 in Madrid and 1 in London, each lasting 1 to 2 weeks) separated by 2 online learning periods (each lasting approximately 22 weeks). The program begins in February of every year.

During your time in London, you will get the opportunity to participate in Ad:tech London; the world’s leading event for digital marketing.

The emphasis on online methodologies means that you will be able to follow the program regardless of your geographic location.

The program is divided into two learning modules, the first covering the fundamentals and basic management know-how, the second focusing on the knowledge and management skills required to operate effectively in all areas related to the advertising and media industry.

A series of conferences and company visits will take place throughout the program (during both the face-to-face, and online periods), which center on the latest issues and challenges to face professionals in the sector. These conferences will be led and chaired by sector leaders, who will share their real-world experiences, knowledge, and expertise with you, keeping your finger on the industry´s pulse, and keeping you up to date with the latest developments whilst expanding your network of related contacts.